Sunday 31 May 2009

My Pet Project



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Remember the movie "Clover Field"? The best part of the whole show was that it extended beyond the one hour plus show time. The production team went as far as creating myspace accounts for the characters and through virtual interaction, they enriched the storyline with off-screen mini stories and artificial character history.

Earlier today, I shared a teaser made for "The Negative Effect" documentary. The video now sits in Facebook and faces shown in the scene were tagged. Unknowingly, a web of mini stories were spun. You just need to check out the names tagged, and you will have access to individual 'LOMO' stories, and something more, their life.

Could this be the future of story telling? A new form of art? Where viewers have the freedom to decide how much details they want. You tell me.

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